WA

William Ashford

114 articles

Showing 2140 of 114 articles

The Complete History of the Beret
The Vault

The Complete History of the Beret

The beret's origins are so ancient that establishing a definitive starting point is impossible, but archaeological evidence of beret-like headwear appears in Bronze Age petroglyphs in the Italian and French Alps dating to approximately 3000 BCE.

2025-08-03

The Story of Loro Piana: From Fabric Mill to Fashion House
The Vault

The Story of Loro Piana: From Fabric Mill to Fashion House

The Loro Piana family has been trading in wool since the early nineteenth century in Trivero, a small town in the Biellese Alps of northern Italy's Piedmont region.

2025-07-30

Why the Patek Philippe Calatrava Is the Collector's Benchmark
The Vault

Why the Patek Philippe Calatrava Is the Collector's Benchmark

The Patek Philippe Calatrava, reference 96, was introduced in 1932 as the brand's first wristwatch designed according to the Bauhaus principle that form should follow function.

2025-07-29

The Mineral Sunscreens That Sit Well Under a Moisturiser
Grooming

The Mineral Sunscreens That Sit Well Under a Moisturiser

Mineral sunscreens — those using zinc oxide and titanium dioxide as physical UV blockers — have historically been the paste-faced enemy of men's grooming, leaving a chalky white cast that makes compliance feel like a cosmetic sacrifice.

2025-07-17

How to Keep Your Hands Looking Younger Than Your Face
Grooming

How to Keep Your Hands Looking Younger Than Your Face

Men invest considerable effort in facial skincare while subjecting their hands — the body's most visible and hardest-working appendage — to daily abuse without protection or maintenance.

2025-07-14

Why the Straight Part Is Making a Comeback in Barbershops
Grooming

Why the Straight Part Is Making a Comeback in Barbershops

The straight part — a clean, defined line combed or cut into the hair to separate the longer top from the shorter sides — was the dominant hairstyle architecture from the 1920s through the 1960s before falling to the casual, undivided styles of subsequent decades.

2025-07-02

How to Treat Sun Damage After the Fact
Grooming

How to Treat Sun Damage After the Fact

Sun damage is cumulative and largely invisible for years — by the time dark spots, rough texture, and fine lines appear, the underlying DNA mutations and collagen degradation have been accumulating for decades.

2025-06-26

How to Deal with Oily Skin Without Stripping It Dry
Grooming

How to Deal with Oily Skin Without Stripping It Dry

Oily skin triggers an aggressive response in most men — harsh cleansers, astringent toners, oil-free everything — that creates a vicious cycle of stripping and overproduction.

2025-06-22

How to Treat Ingrown Hairs on the Neck Once and for All
Grooming

How to Treat Ingrown Hairs on the Neck Once and for All

Ingrown hairs on the neck — known clinically as pseudofolliculitis barbae — afflict up to eighty percent of men with curly or coarse hair, according to the Journal of the American Academy of Dermatology.

2025-06-17

The Pomades, Clays, and Pastes: A Texture Glossary for Hair Products
Grooming

The Pomades, Clays, and Pastes: A Texture Glossary for Hair Products

The men's hair product aisle has evolved into a bewildering taxonomy of pomades, clays, pastes, waxes, creams, gels, and putties — terms used inconsistently across brands and often interchangeably within the same product line.

2025-06-16

Why Niacinamide Became the Quiet Star of Men's Skincare
Grooming

Why Niacinamide Became the Quiet Star of Men's Skincare

Niacinamide — vitamin B3 — has none of the drama that surrounds retinol or vitamin C in skincare conversations.

2025-06-14

How to Find a Barber Worth Being Loyal To
Grooming

How to Find a Barber Worth Being Loyal To

A great barber is one of the most valuable relationships a man can cultivate, yet most men treat haircuts as interchangeable transactions — whoever is available, wherever is convenient.

2025-06-09

The Case for a Humidifier in Your Bedroom
Grooming

The Case for a Humidifier in Your Bedroom

Indoor humidity in heated winter homes drops to between fifteen and twenty-five percent — drier than the Sahara Desert's average of twenty-five percent.

2025-05-27

The Case for a Nighttime Skincare Routine
Grooming

The Case for a Nighttime Skincare Routine

Your skin operates on a circadian rhythm, and the night shift is when the real work happens.

2025-05-22

How to Choose a Face Wash Based on Your Water Type
Grooming

How to Choose a Face Wash Based on Your Water Type

Most men choose a face wash based on skin type alone, completely ignoring the variable that determines how well any cleanser actually performs: the water flowing from their tap.

2025-05-21

A Guide to Chemical vs Physical Sunscreen
Grooming

A Guide to Chemical vs Physical Sunscreen

The sunscreen aisle presents men with a choice most never knew they were making: chemical filters that absorb UV radiation or mineral filters that physically deflect it.

2025-05-19

The Case for a Dermatologist Visit Once a Year
Grooming

The Case for a Dermatologist Visit Once a Year

Men are statistically less likely to visit a dermatologist than women, and statistically more likely to die of melanoma.

2025-05-16

A Beginner's Guide to Retinol
Grooming

A Beginner's Guide to Retinol

Retinol is the most evidence-backed topical ingredient in skincare after sunscreen, and yet most men have never used it.

2025-05-13

A Guide to Choosing the Right Cleanser for Your Skin Type
Grooming

A Guide to Choosing the Right Cleanser for Your Skin Type

The cleanser is the most undervalued product in a man's grooming routine.

2025-05-12

How to Deal with Ingrown Hairs Once and For All
Grooming

How to Deal with Ingrown Hairs Once and For All

Ingrown hairs are not a shaving problem — they are a follicle problem that shaving exacerbates.

2025-05-12